Washington State’s O Bee Credit Union is running a local scavenger hunt based on Microsoft’s Tags (QR Codes) and will give away $15,000 in cash prizes to some who successfully capture all 30 tags on their mobile phones.
Here’s the promo video:
Jeffrey Pilcher comments:
It’s great to see a small, scrappy credit union testing the latest technology, but building a promotion entirely around something as new and unfamiliar as MS Tags is risky. MS Tags have not yet been widely adopted by the smart phone community.