Covestor Surpasses $1 Billion in Trades and Introduces Next Generation of Portfolio Sync

Boston, July 24, 2014 — Covestor today announced its next generation of Portfolio Sync, the trade replication technology it created to enable clients to automatically mirror the trades of established and emerging money managers. Portfolio Sync has now replicated over $1 billion worth of trades since its launch in 2009.

The online investment management company developed this market-leading technology to provide clients with “set-it-and-forget-it” convenience. Once clients select their managers and portfolios, Portfolio Sync does the rest – automatically mirroring which securities their chosen portfolio managers are buying and selling for themselves, trade for trade, in clients’ own brokerage accounts – with full transparency on fees, positions and trades.

“Many people want to manage their own money, but either don’t have the time or in-depth experience to do it,” said Covestor CEO Asheesh Advani. “Covestor created a new way to invest, where people can leverage the trading activity of experienced investors.”

With the introduction of Portfolio Sync 2.0, Covestor now has:

  • Integration with Bloomberg’s Security Master to provide additional data consistency and expanded security tagging.
  • Faster synchronization process for enhanced fulfillment and pricing.
  • Additional filtering rules that enable robust recalculation of target positions, order generation and trade fulfillment.

“With trade volume increasing quickly, Portfolio Sync 2.0 positions us to handle rapid growth and add new features,” said Bimal Shah, Covestor’s Chief Technology Officer.

About Covestor

Covestor became a registered investment adviser in May 2008 and is widely regarded as a pioneer in allowing people to replicate the actual trades of other investors in their own accounts.

The company has offices in London and Boston and is funded by leading Venture Capital firms including Union Square Ventures, Spark Capital, Amadeus Capital and Bay Partners.

Covestor Limited (“Covestor”) is an SEC registered investment adviser. Information pertaining to the registration status of Covestor can be found at, or may be received from Covestor upon request.

Neither the information nor any opinions expressed constitutes investment advice and is not intended as an endorsement of any specific portfolio manager.


Kalen Holliday
Director of Communications
866-825-3005 x707
Covestor 175 Federal Street, Suite 825 Boston, MA 02110